Cotton facts

Image by Ralph Blvmberg

Traditional fibre


Although you may not realise it, cotton is everywhere - whether it's in the clothes we wear, the sheets we sleep on, or the bags we use to carry our goods. But, although we come into contact with cotton every day, most people know very little about the way it is produced.

Cotton is considered one of the dirtiest crops in the world because of the amount of pesticide that is used in its production.

​Conventional production and processing of cotton uses a large amount of water. 20 thousand litres of water is required to produce just one t-shirt and a pair of jeans.


Better alternative



Current cotton production methods are environmentally unsustainable, undermining the industry's ability to maintain future production.
We can minimise the negative impact of cotton by choosing organic cotton instead. This way, we can have a positive effect on the ecosystem of our planet and our health. Below we list a few reasons why choose organic:
- Hazardous synthetic pesticides are prohibited in organic farming.
- Most organic cotton is grown in rain-fed areas; this means farmers rely on rain to water their cotton.
- Production of organic cotton emits up to 46% less greenhouse gas than non-organic.

Image by 🇸🇮 Janko Ferlič - @specialdad

Benefits of cotton


Cotton, by its nature, is a fluffy fibre even after it is woven into cloth. This is why so many people love to wear it.

We love cotton clothes because they feel soft against skin and they are hypoallergenic.

The fabric itself does not rest on a person's skin, but just above it. This is considered a buffer zone and why this particular type of material is worn both in hot climates and cold ones.

This buffer zone protects a person from the temperatures around them to some degree. Cotton cools the skin in the summer or keeps it warm in the winter.